Showing posts with label Gov. Rick Scott. Show all posts
Showing posts with label Gov. Rick Scott. Show all posts
Wednesday, August 31, 2011
Gov. Rick Scott gets serious in St. Augustine
Gov. Rick Scott shared his thoughts early this week on how he plans on attracting hundreds more statewide jobs. Scott, appeared showed face at Markland House in St. Augustine relaxed yet upbeat as he met with two dozen local business and political leaders from St. Johns County.
"We've had a wonderful (legislative) session this year," Scott said. Some the administration's accomplishments include the elimination of tenure so Florida can keep "the best teachers," lower corporate and property taxes, cutting $700 million from water management district budgets and a continuing effort to free business from excessive regulation and "frivolous lawsuits."
"We want to stick to our core mission and eliminate those things that would be nice to have but don't need," he said. "We're very focused on jobs. We want to ensure by cuts in corporate tax rates that businesses will want to locate in this state."
Scott briefly mentioned Florida's unemployment rate had been 12.6 percent is now down to 10.6 percent. But according to the St. Johns County Chamber of Commerce unemployment is about 8.2 percent. Business leaders asked Scott to come and highlight business opportunities in St. Johns County, said Norm Gregory, vice president of economic development for the Economic Development Council. "Overall he was very positive, very directed and focused on doing what is necessary to increase employment on St. Johns County," Gregory said. "He wanted business leaders to give him an idea about what is hampering or holding back growth."
Wayne Robison, a business leader for Rulon Co., a manufacturing company that sells its products internationally, said there was a "lot of (business) opportunity" in Florida. Robison told Scott he'd like to see lower taxes on new machinery purchases so he could expand production. "The state (taxes) are onerous and overbearing," Robison said. "Businesses our size would love to come here. It's a no-brainer to give them a tax incentive."
According to Scott, Florida increasing its manufacturing, shipping capacity and relationships with the military. "In 2014, Miami will be the first port (on the East Coast) ready for the new Panama Canal," he said. Scott is serious about increasing the job market and working close with business owners. "If any of you have any issues with one of our state agencies, call me. If there are mandates coming out of the state that don't make sense, call me. We're very focused on solving problems," Scott said. And without hesitation, Scott gave out his direct line in Tallahassee: (850) 488-5603.
"We're the nation's fourth biggest exporter and have the third largest number of tech companies, and nobody knows that," Scott said. "(Taxpayers) are expecting government to become more efficient, just like people's businesses are doing. Federal programs have not been successful. There's no more money left. Next year's election is going to be about jobs."
Monday, August 1, 2011
Florida Lottery set to get facelift
It was 25 years ago when Florida state voters enthusiastically approved the new and exciting state-run gambling organization known as the Florida Lottery. But now, some of the sizzle has turned into fizzle.
Today's Florida Lottery is struggling to stay up-to-date with the times causing sales to slip away from the gambling giant. Nowadays Indian-run casinos and online gambling websites are enticing new customers and luring them away from the potential instant gratifying scratch-offs and lucky number lottery tickets.
In order for the Florida Lottery to get over its mid-life crisis Gov. Rick Scott enlisted branding expert and former UF trustee Cynthia O’Connell to help boost sales. “We’re going to look at everything we do and see how we can give it a brand refresh,” O'Connell says.
Beginning this fall, the agency will unveil fresh new ways like adding a VIP loyalty club program that will reward frequent players in hopes to gain back the interest of past customers and better reach the 18 year and older demographic. Redesigning the outdated neon website so it is easier to navigate is also a top priority for the organization. The Florida Lottery will also jump onto the social media bandwagon by establishing official Facebook and Twitter pages to reach new customers and update the community with winning numbers. Even the iconic vintage 1980s flamingo logo will be put under the magnifying glass and will be refreshed.
Today's Florida Lottery is struggling to stay up-to-date with the times causing sales to slip away from the gambling giant. Nowadays Indian-run casinos and online gambling websites are enticing new customers and luring them away from the potential instant gratifying scratch-offs and lucky number lottery tickets.
In order for the Florida Lottery to get over its mid-life crisis Gov. Rick Scott enlisted branding expert and former UF trustee Cynthia O’Connell to help boost sales. “We’re going to look at everything we do and see how we can give it a brand refresh,” O'Connell says.
Beginning this fall, the agency will unveil fresh new ways like adding a VIP loyalty club program that will reward frequent players in hopes to gain back the interest of past customers and better reach the 18 year and older demographic. Redesigning the outdated neon website so it is easier to navigate is also a top priority for the organization. The Florida Lottery will also jump onto the social media bandwagon by establishing official Facebook and Twitter pages to reach new customers and update the community with winning numbers. Even the iconic vintage 1980s flamingo logo will be put under the magnifying glass and will be refreshed.
Still with a fiscal year ending with over $4 billion, lottery ticket sales are down by 4 percent since 2007-08. “Our player base is ... they’re not getting any younger,” O'Connell said. “We want to make sure that we have a strong and vibrant player base.”
According to Jeff Anderson, Idaho Lottery executive director and president of the North American Association of State and Provincial Lotteries, "Change is necessary", and “and you don’t see McDonald’s doing the same advertising campaign with the same tag line and themes as they were 10 years ago.”
According to Jeff Anderson, Idaho Lottery executive director and president of the North American Association of State and Provincial Lotteries, "Change is necessary", and “and you don’t see McDonald’s doing the same advertising campaign with the same tag line and themes as they were 10 years ago.”
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